One Day | 4 Napa Icons | Prime Cabernet at Prime Value
Something legendary is returning to WTSO.com! On November 13, wine lovers will experience the excitement that first put Wines ‘Til Sold Out on the map – one-at-a-time flash deals, each featuring a highly-rated Napa Valley Cabernet Sauvignon from a renowned AVA.
The flash sale, aptly named Napa Prime Day: Mini Marathon, pays tribute to WTSO’s early days, when collectors and casual drinkers alike raced to grab top-tier wines before they sold out. This time, the flash frenzy focuses entirely on Napa Valley Cabernet, the hallmark of American winemaking excellence.
“Our customers remember those early flash days – rare wines, incredible prices, and the suspense of what’s next,” says Julie Blount, Executive Director of Customer Service & Marketing. “After nearly 20 years of delivering remarkable deals, Napa Prime Day celebrates the tradition our customers remember, bringing back that original flash deal excitement with Napa’s finest Cabernets and the kind of savings that defined WTSO.”
The Legacy of Napa’s Prime AVAs
Each drop in Napa Prime Day represents a different corner of Napa’s world-famous terroir, from mountain powerhouses to valley-floor elegance. These wines aren’t just limited; they’re the kind of bottlings critics rave about and collectors hold onto for years.
Rutherford: The Heart of Napa
Known for its signature “Rutherford dust,” this AVA delivers wines of refined structure and earthy complexity. Expect supple tannins, warm spice, and cocoa-dusted richness that define classic Napa character.
Howell Mountain: Bold Altitude & Intensity
Perched high above the valley floor, Howell Mountain produces Cabernets with remarkable concentration and longevity. Cooler temperatures and volcanic soils create wines with powerful structure, deep color, and layers of black fruit and spice.
Stags Leap District: Elegance Meets Power
One of Napa’s most celebrated appellations, Stags Leap is synonymous with grace. Its Cabernets combine velvet texture with fine-grained tannins, offering floral aromatics, red currant, and a lingering mineral finish – a style that helped put Napa Valley on the global stage.
Coombsville: Subtle Strength and Age-Worthy Style
A relatively cool subregion near the San Pablo Bay, Coombsville yields wines of precision and poise. Expect focused acidity, dark cherry, and graphite tones that age beautifully. Critics often praise these Cabernets for their restraint and balance.
North Coast: The Broader Canvas
Encompassing some of California’s most esteemed vineyards, the North Coast AVA reflects the regional diversity that defines Napa’s identity. Wines from here capture the essence of ripe fruit, oak integration, and layered sophistication.
“Each of these AVAs tells its own story,” adds Julie. “Bringing them together for one-day-only flash drops is our way of honoring Napa’s range, from mountain brawn to coastal finesse.”
Four Flash Deals, One Legendary Day
Every bottle featured in Napa Prime Day has been highly rated by trusted wine critics and selected for its balance of prestige and value. Prices will drop as low as 77% OFF retail, but once a wine sells out, it disappears.
Whether you collect Napa Cab or simply enjoy the thrill of discovery, this one-day mini marathon promises both. Each release will go live one at a time, giving customers a taste of WTSO’s original flash deal format that made wine history online.
“We’ve modernized the format, but the spirit is the same. It’s fast-paced, classic, and centered around what we love most – sharing remarkable wines at exceptional value.”
Don’t Miss a Drop
The first flash deal goes live November 13 at 9 AM EST, followed by new releases throughout the day.
Sign up for SMS alerts to get notified when each Cabernet goes live – because once these Napa icons sell out, they’re gone for good!
If you could tell us what the 4 vintages were and what time they would go on sale, we could logon at the right time.
Thank you for your comment! Part of the fun of Napa Prime Day is the surprise, so we can’t reveal the vintages ahead of time, but rest assured they’re all highly-rated bottles we think you’ll really enjoy. For instant text alerts directly to your phone, join our SMS notifications list: https://www.wtso.com/wine-text
if you missed any of the Napa Prime featured wines, please feel free to reach out to us at [email protected]
We may have a few left over and would be happy to check availability for you.
advise deals
Hello, Jeffrey! If you have any questions about our Napa Prime Day, we’d love to chat with you at [email protected].
Count me in
Looking forward to sharing these deals with you, Helen! If you have any questions, reach out to us directly at [email protected].
I hope you were able to snag a few bottles during today’s sale! We’d love to hear your thoughts on the wines you picked up and any styles or regions you’d like to see featured in upcoming sale