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*Note: If you login with Apple, we may not be able to find your existing WTSO Account details.
WTSO 20th Anniversary
Celebrating two decades of trust, discovery, unforgettable bottles, and exceptional wine delivered straight to your door.
See What’s ComingFor 20 Years, WTSO has helped wine lovers discover standout bottles, trusted producers, hidden gems, and memorable values. This 20th Anniversary Celebration honors where we started, how far we’ve come, and what’s ahead for the next chapter of wine discovery.
A look at the milestones, traditions, and customer moments that helped shape 20 Years of WTSO.
WTSO began with a simple idea: make discovering exceptional wine exciting, accessible, and trusted. What started as a passion for great bottles and unforgettable values grew into one of the most recognized names in online wine retail.
What began as an ambitious flash sale experiment became a legendary WTSO tradition. The original Marathon transformed online wine discovery into a fast-paced, community-driven event centered around rare finds, hidden gems, and unbeatable opportunities.
Over the past 20 Years, WTSO has introduced customers to iconic producers, cellar-worthy bottles, rising regions, and wines that became lifelong favorites. From legendary Napa Cabernet to under-the-radar labels, every bottle helped shape our story.
As WTSO evolved, so did our community. Expanded offers, collector experiences, educational content, customer tools, and innovative wine technology helped transform WTSO from a flash sale site into a trusted destination for wine discovery.
Millions of bottles shipped. Thousands of dinners, celebrations, and milestones shared around the table. The true story of WTSO has always been the customers who made wine discovery part of their lives and traditions.
20 years later, our mission remains the same: deliver exceptional wine experiences built on trust, discovery, and passion. As WTSO enters its next chapter, we continue embracing innovation, expanding member experiences, and helping wine lovers unlock one discovery at a time.
June kicks off a season of special drops, exclusive stories, surprise bottles, and limited-time wine events designed to celebrate 20 Years of WTSO.
Every Monday in June
Weekly Mystery Bottle Offers designed to bring back the thrill of discovery, surprise, limited-time savings, and unforgettable wine finds.
Read the blog and get the clues for each Cellar Secret, available every Monday in June.
June 15
A special 20th Anniversary conversation looking back at WTSO’s origin story, wine ecommerce, customer memories, and what comes next.
More details to come!
June 23–24
Two days of fast-moving Flash Deals, released every 15 minutes, with standout wines and Anniversary-level savings.
More details to come!
Future OFFERS
Featuring sought-after producers, limited quantities, and wines designed for collectors and curious buyers alike.
Get on the list to get notified!
20th Anniversary Event
June 23-24: WTSO is bringing back the fast-paced excitement customers remember, with Flash Deals released every 15 minutes. Expect limited quantities, quick sellouts, and anniversary offers designed for wine lovers who love the hunt.
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